General intentions:
In terms of text upon the album cover, I intend to simply include the artist's name and song/album title. On the magazine advertisement, I shall also include this, but with the added information of a review quote, and when the album can be purchased.
Where will it be positioned and what will that connote?
Previously mentioned on my analysis of three acoustic album covers, text with a centred placement not only attain a strong focus with the audience, but also connote a sense of musical credibility. From my research, it seems that generically, panning across various genres, the artist's/band's name will be of main focus; whether this be at the top of the image, or placed within an eye line where the audience read it first, this further implies credibility.
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| Half Moon Run are an indie/folk band that I have previously analysed. The text placement is centred, while Conventionally, the band is placed above the the song title, and is in a larger font size. This evidently 'sells' the artist and their music, instead of their 'image', due to know band members physically being on the front cover. The placement of both texts is also appealing as it doesn't necessarily distract from the image below, instead, complimenting it due to the font colour (off white) correlates with the fire smoke and yellow tones within the image, as well as being clearly readable. |
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Similarly, Vance Joy's 'God Loves You When You're Dancing' has a centered font which doesn't interfer with the image. However, the artist font and the album title are two different font styles, clearly distinguishing between the two, creating a visual dynamic and appeal.
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| Differently, 'Sam Smith' is an artist categorized more within the pop genre. However, studying his text placement confirms a convention used throughout almost all genres; a clear font with centre placement. However, the artist's name is in bold, and of a larger font, correlating to marketing techniques and the 'selling' of the artist; an aspect that acoustic music videos tend to dismiss, instead focusing on the music. Therefore with this is mind, both the song title and artist name for my album cover, will be of the same size to connote equal credibility for the song and artist. |
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| In terms of magazine adverts, the text is very clear and informative, accompanied by a focus image. More specifically to Mumford and Sons, there is a quote; this markets the band and their music as it establishes their musical talents, credibility and likeability also. However, the quote being a slightly smaller font also implies that this isn't the main 'selling point' of the advert; the beautiful, natural images are. |
Sketches:
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Initial Sketches
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After my research, I have decided that also a centred font is confirmed, whether this is to be the top, middle or bottom of the cover is still debatable. Therefore, I shall further explore this aspect within Photoshop, where I can easily correct errors, in order to achieve the best outcome.
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